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Paid Search Manager (m/f/d)

Paid Search Manager (m/f/d)

Clark Germany GmbH
locationKreisfreie Stadt Berlin, Berlin, Deutschland
VeröffentlichtVeröffentlicht: vor 3 Tagen
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Your tasks

We’re looking for a data driven Paid Search Manager with a commercial mindset who is driven to exceed targets. This is a hands-on role - we want someone comfortable in-platform, constantly optimizing, testing, and finding new ways to win in a competitive market.

You’ll own a portfolio of campaigns across Search, Performance Max, and other Google-owned placements, with a focus on generating high-quality leads that convert.

You will report into the Head of Paid Search and Google Ads, in the Global Paid Media unit, and work closely with our in-house creative, marketing operations, product and technology and analytics teams to push performance forward — balancing the data-driven side of PPC with the commercial instincts to know when to double down or move on.

Your Core Focus:

  • Own and optimise campaigns across Google Search, PMax, App Campaigns, YouTube, and DemandGen
  • Drive growth through hands-on campaign builds, bid strategies, and testing
  • Monitor performance and spot opportunities to scale profitably
  • Feed creative and copy ideas back into the team to improve CTR and CVR
  • Keep a close eye on budget pacing, CPA, and downstream performance metrics
  • Stay ahead of Google Ads trends, formats, and beta opportunities
  • Work with analytics to understand true ROI beyond platform numbers

Requirements

  • Proven hands-on experience running PPC campaigns in Google Ads (not just briefing agencies)
  • Strong understanding of search and Google-owned ad placements (Search, PMax, YouTube, App Campaigns, Demand Gen)
  • Data-driven mindset with the ability to translate numbers into actions
  • Confident in testing, scaling, and optimising in competitive markets
  • Curious, commercially aware, and comfortable making quick decisions
  • Bonus points if you’ve worked in lead generation or financial services